What is SEMrush? | how to find the best keywords for SEO

what is semrush? how to find the best keywords for SEO
what is this is SEMrush and, as you already know, SEMrush is a comprehensive award-winning suite for digital marketers. For the longest time, we are the go-to toolkit for SEO specialists around the globe. But we know that our SEO toolkit can seem really overwhelming at first -with over 25 tools in its arsenal and endless capabilities. To make your introduction to SEMrush more smooth, we are about to reveal how you can make the most of SEMrushs SEO Toolkit. Without any further ado, let's dive right in. Your entire SEMrush SEO experience starts with our SEO Dashboard. The SEO Dashboard contains key SEO metrics that provide a helicopter view on domain optimization you can easily connect your Google Analytics and Search Console to keep track of the key metrics in one place. Once you've taken a close look at your own metrics it's time to move on to competitive research. And the biggest benefit SEMrush gives is its Traffic Analytics tool, or what we call here the Google Analytics for competitors -the data is based on clickstream data, or real users browsing history.

find the best keywords for SEO  SEMrush used for? The report includes all the key SEO metrics for competitors site with monthly data, along with information on locations and devices from which the users visit their site. On top of that, the tool provides data on where the traffic comes from, which helps you reverse-engineer competitors marketing strategy. Once you've taken a quick glance at your competitor's sites, its time to get down to details. Use Organic Research to analyse your competitors and find the keywords they rank for. You can even analyse their site on different levels -look at the entire domain, subdomain, or a separate URL. All the keywords your competitors rank for can be found in this easy-to-navigate table with a list of keywords. And if you're not exactly sure whether you’ve covered all of your competitors, you can always double-check who your competitors based on common keywords and total organic keywords now when you're 100% sure about who your competitors are, take a closer look at their keyword strategy and maybe find some untapped opportunities. Take five competing domains and use the chart view. The charts include both mutual and unique keywords for the domains you compare, make sure to pay attention to the unique keywords section discover keyword opportunities you never thought of for your own website. In Bookings case, you can see that Booking doesn't rank for the following keywords. There’s more. If you want to look at a specific keyword only with Keyword Gap, you can indicate what keywords you'd like to analyse exactly -be it organic, paid, or PLA.

SEMrushs Backlink
SEMrushs Backlink Gap tool has similar functionality to Keyword Gap. You can enter your competitors, check out where they get their backlinks from and cross-check the list of referring domains with your own list to discover some missing opportunities. If you think we're done with keywords, well, that's not exactly right. There's, even more, we can offer. Keyword analysis and competitor benchmarking is only a part of your keyword strategy. You also need to do some keyword research before you implement an efficient keyword strategy for your own domain. Afterwards, just pick the keywords you want to analyse in detail and to add them to the Keywords Analyser tool that offers real-time data on key metrics you have to review. Once you've made the final choice for keywords you want to work with, just send them to other SEMrush tools like PPC Keywords Toolto optimize your PPC campaigns for your target keywords, and Position Tracking tool to keep track of your performance. And, as the cherry on the top, we encourage you to take a sneak peek at Organic Traffic Insights, a tool that finally shows you the not-provided keywords -a Google Analytics nightmare that every SEO faces every time they analyse organic rankings performance. We combine GA, Google Search Console data along with SEMrush’s proprietary information in one table solve the not-provided issue for you once and for all. And now let's move on to Link-Building. Now when we got your keywords completely covered, let's get right into one of the most significant Google ranking factors - backlinks. But before jumping in straight to building links, you have to look at your competitors and at your own backlink profile. And this is where you go to Backlink Analytics tool you should use Backlink Analytics to analyse your competitors' backlink strategy and benchmark your backlink profile against theirs by looking at the key metrics. The tool allows you to look at backlink profiles from various angles and actually get redirected to any referring domain that caught your attention.learning about your and competitors backlink profile is only half the battle. To really win, you have to optimize your backlinks, this is when you use Backlink Audit Tool. The tool conducts an audit of your existing backlink profile to pin-point toxic links that hurt your rankings and you can even reach out to owners of the site that gave you a bad backlink right within the tool. But your biggest help in link-building comes from our Link-Building tool. So let's go a bit more in-depth there.
Link-Building is your best tool choice for acquiring high-quality backlinks.
Link-Building is your best tool choice for acquiring high-quality backlinks. It gathers potential best backlink sources and prioritizes them by the value they bring to your website. Each prospect is analysed by several parameters and gets sorted by rating. Then, pick the prospects you'd like to work with and choose the best strategy to work with the potential backlink source -for instance, let's start the outreach with this one. As you can see, SEMrush already has the contact details for your email outreach. All you have to do after you've received your link is add that prospect to the Monitor tab to stay updated on the status of your newly acquired backlink and take a timely action in case it gets lost or broken.
So you can see that SEMrushs Link-Building tool covers the entire link-building workflow, and once you integrate it with your Google Search Console and Gmail, it will only make your job easier. And that's it for backlinks. To improve your websites overall search performance and rank on top of Google, of course. And you need to keep track of each page of your site and its rankings. So let me introduce you to a set of tools that we offer just for that. So we know that Googles SERP is constantly changing. And some days bring more volatility than others.
So, make sure to check the SERP forecast daily with our SEMrush Sensor. It tracks the volatility of Googles and Baidu's SERPs so that you can spot potential also updates quickly, and generally check whether your industry and rankings within it are being turbulent. But, of course, To track your rankings, use Position Tracking. This is an intuitive tool that tracks your SERP positions at a national or local level, it also separately tracks your rankings on mobile and desktop devices. So, let's talk a bit more about how to make the most of this tool. You can also add your competitors to benchmark your performance against that of theirs. And when you check the keywords list, you can see whether you or anyone else managed to get into the SERP features. And to make your work even more convenient, make use of Tags and Advanced filters options. If you need more detailed analysis, go to the Landing Pages sections to see which pages rank for which keywords. And since you can check your positions at a local level, you can always identify your niche competitors by using the Competitors Discovery option - take a look at our suggestions and mark the relevant ones, and simply blacklist the ones you don't want to look at right now.
How do you use SEMrush effectively?
As I mentioned already, Position Tracking allows you to track your sites search performance across multiple locations and various devices all at the same time. You can even specify the search engine you'd like to monitor - be it Google or Baidu. Why do you need to compare each location & device range? This will help you compare which location performs best visibility-wise.On top of that, the tool showcases whether there are any Featured Snippetsfor your relevant keywords. And to make sure you always stay updated on any changes -positive or negative - set up custom alerts that will notify you of any significant changes to your SERP position. Now when you're completely warmed-up with your keywords, backlinks and ranking covered, its time to get to heavy-lifting - the Technical & On-page SEO, probably the most challenging aspect of being an SEO. But with SEMrush it will all be easy for you. And SEMrush automates the biggest part of it so that you actually spend more time fixing issues rather than going through the page to page, and tool to tool to find them. Our Site Audit is a powerful website crawler that analyzes over hundred on-page technical SEO issues.

So, here we go! Site Audit tool allows SEOs to uncover what website sections and versions of the site (desktop or mobile) to audit. By and large, the tool gives you a helicopter view on website’s health. What's more, all the issues that are listed within the tool are grouped by their severity level which makes it easy for you to prioritise what you should fix right away.  let us start withThe crawlability report helps you identify whether any of your crawling budgets get wasted to pages with issues. Since Google places close attention to site security, take a look at whether you have any security issues that need fixing right away. And if you happen to have a website that operates across multiple countries and in different languages, see if your halflings are correctly placed -as one mistake can cost you your entire International SEO optimization efforts. Also, keep a close eye at your site speed - the arrival of Mobile-First is playing bigger and bigger importance to site speed, so make sure you have it covered with SEMrush.And, of course, when it comes to on-site SEO, you cannot avoid dealing with internal links. Site Audit can easily identify any issues with your sites internal link structure to help you optimise the most efficient link juice distribution. For more efficiency, you can choose whether you want to explore the full list of issues, or only analyse the issues of a particular page on your site. It really depends on the size of your website, the number of people working on SEO, and really, your own workflow. And to prioritize your efforts, even more, connect your Google Analytics to Site Audit to start working on the pages with the highest traffic. Once you're did fixing technical SEO issues on your site, its time to get down to optimizing particular pages of your site for particular keywords. The tool provides you with optimization ideas based on our analysis of the top ten organic rivals compared to your page. The ideas are grouped into types, and if you open up the entire list of recommendations, you'll see them sorted by priority level -the ones that are more impactful and easily implementable are on the top. And if you open the Top 10 Benchmarking section, you can compare your performance against the top ten domains that organically top the SERP for every target keyword you specified. So looking back I've run you through the main SEO tools you'll be using, but before I leave you to explore SEMrushand discover its endless capabilities for yourself, let me walk you through the special management and collaboration section of SEMrush that makes your reporting job quick and efficient.
Is SEMrush good?
The first section is Projects that encompasses various tools that cover different aspects of website visibility. And, what's more, you can always share the project for view or edit with your team or your client - to collaborate or simply show your progress. And if you actually need to create a custom report that combines data from various tools - say SEMrush and Google -you can use My Reports. You can create the report from the scratch or use us a pre-defined template. You can choose branded or white-label option, and simply add the SEO widgets you need to overview. You can even connect your Google Analytics and Search Console get a comprehensive view of your SEO progress. Once you've built the report, schedule how often you'd like to receive it sends it straight to your client. You can even turn your configures report into a custom template if you so choose. And...that's it for today! This was a very brief overview of what SEMrushs SEO Toolkit can offer -but trust me once you get down to work, you'll find out even more features you can certainly make use of. And if you feel like you could use more information on how to navigate through SEMrush, check out our Academy page that provides detailed guidance on how to do SEO with our SEO toolkit and you can even check your knowledge. And if you have a specific question you need help with, check out our comprehensive Help page. let's start the outreach with this one. As you can see, SEMrush already has the contact details for your email outreach. All you have to do after you've received your link is add that prospect to the " Monitor" tab to stay updated on the status of your newly acquired backlink and take timely action in case it gets lost or broken. So you can see that SEMrushs Link-Building tool covers the entire link-building workflow, and once you integrate it with your Google Search Console and Gmail, it will only make your job easier. And that's it for backlinks. To improve your websites overall search performance and rank on top of Google, of course. And you need to keep track of each page of your site and its rankings.
Semrush find the best keywords for SEO let me introduce you to a set of tools that we offer just for that. So we know that Googles SERP is constantly changing. And some days bring more volatility than others. So, make sure to check the " SERP forecast" daily with our SEMrush Sensor. It tracks the volatility of Googles and Baidu's SERPs so that you can spot potential also updates quickly, and generally check whether your industry and rankings within it are being turbulent. To track your rankings, use Position Tracking. This is an intuitive tool that tracks your SERP positions at a national or local level, it also separately tracks your rankings on mobile and desktop devices. So, let us talk a bit more about how to make the most of this tool. By and large, Position Tracking tracks a website’s search performance a custom set of keywords in both Google and Baidu. You can also add your competitors to benchmark your performance against that of theirs. And when you check the keywords list, you can see whether you or anyone else managed to get into the SERP features. And to make your work even more convenient, make use of Tags and Advanced filters options. If you need more detailed analysis, go to the Landing Pages sections to see which pages rank for which keywords. And since you can check your positions at a local level, you can always identify your niche competitors by using the Competitors Discovery option - take a look at our suggestions and mark the relevant ones, and simply blacklist the one you don't want to look at right now.

As I mentioned already, Position Tracking allows you to track your sites search performance across multiple locations and various devices all at the same time. You can even specify the search engine you like to monitor - be it Google or Baidu. Why do you need to compare each location & device range? This will help you compare which location performs best visibility-wise.On top of that, the tool showcases whether there are any Featured Snippetsfor your relevant keywords. And to make sure you always stay updated on any changes -positive or negative - set up custom alerts that will notify you of any significant changes to your SERP position. Now when you're completely warmed-up with your keywords, backlinks and ranking covered, its time to get to heavy-lifting - the Technical & On-page SEO, probably the most challenging aspect of being an SEO. But with SEMrush it will all be easy for you. And SEMrush automates the biggest part of it so that you actually spend more time fixing issues rather than going through the page to page, and tool to tool to find them. Our Site Audit is a powerful website crawler that analyzes over hundred on-page technical SEO issues. So, here we go! Site Audit tool allows SEOs to uncover what website sections and versions of the site (desktop or mobile) to audit. By and large, the tool gives you a helicopter view on website’s health. What's more, all the issues that are listed within the tool are grouped by their severity level which makes it easy for you to prioritise what you should fix right away.  let's start with the crawl ability report helps you identify whether any of your crawling budgets get wasted to pages with issues.
আপনি কীভাবে SEMrush কার্যকরভাবে ব্যবহার করবেন?
Since Google places close attention to site security, take a look at whether you have any security issues that need fixing right away. And if you happen to have a website that operates across multiple countries and in different languages, see if your halflings are correctly placed -as one mistake can cost you your entire International SEO optimization efforts. Also, keep a close eye at your site speed - the arrival of Mobile-First is playing bigger and bigger importance to site speed, so make sure you have it covered with SEMrush.And, of course, when it comes to on-site SEO, you cannot avoid dealing with internal links. Site Audit can easily identify any issues with your sites internal link structure helps you optimise the most efficient link juice distribution. For more efficiency, you can choose whether you want to explore the full list of issues, or only analyse the issues of a particular page on your site. It really depends on the size of your website, the number of people working on SEO, and really, your own workflow. And to prioritize your efforts, even more, connect your Google Analytics to Site Audit to start working on the pages with the highest traffic. Once you're has done fixing technical SEO issues on your site, its time to get down to optimizing particular pages of your site for particular keywords tool provides you with optimization ideas based on our analysis of the top ten organic rivals compared to your page. The ideas are grouped into types, and if you open up the entire list of recommendations, you'll see them sorted by priority level -the ones that are more impactful and easily implementable are on the top. And if you open the " Top 10 Benchmarking" section, you can compare your performance against the top ten domains that organically top the SERP for every target keyword you specified. So looking back I've run you through the main SEO tools you'll be using, but before I leave you to explore SEMrushand discover its endless capabilities for yourself, let me walk you through the special management and collaboration section of SEMrush that makes your reporting job quick and efficient.

Semrush the best keywords find for SEO
The first section is Projects that encompasses various tools that cover different aspects of website visibility. And, what's more, you can always share the project for view or edit with your team or your client - to collaborate or simply show your progress. And if you actually need to create a custom report that combines data from various tools - say SEMrush and Google -you can use My Reports. You can create the report from the scratch or use us a pre-defined template. You can choose branded or white-label option, and simply add the SEO widgets you need to overview. You can even connect your Google Analytics and Search Console get a comprehensive view of your SEO progress. Once you've built the report, schedule how often you'd like to receive to sends it straight to your client. You can even turn your configures report into a custom template if you so choose. And...that's it for today! This was a very brief overview of what SEMrushs SEO Toolkit can offer -but trust me once you get down to work, you'll find out even more features you can certainly make use of. And if you feel like you could use more information on how to navigate through SEMrush, check out our Academy page that provides detailed guidance on how to do SEO with our SEO toolkit you can even check your knowledge. 
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